Professional Scrum with User Experience
Unifying the Team to Deliver Value Together
Professional Scrum with User Experience™ (PSU) is a hands-on, activity-based course where students experience how Scrum and User Experience (UX) align and integrate to create cross-functional teams that connect more closely with end users and customers, ultimately delivering more value and improving outcomes. By working together in a dual-track agile process, members of the Scrum Team can work more effectively to balance discovery work and delivery work. The course also includes a free attempt at the globally recognized Professional Scrum with User Experience I certification assessment (PSU I).
In this 14-16 hours* class, students will leverage an ongoing case study to apply techniques learned throughout the class and prepare to return what they learn to their workplace. This course is designed for Product Owners and Scrum Masters to enable them to incorporate better design, research, and learning into their Scrum process.
Lean UX techniques focus the team toward customer-centric design and discovery. Scrum focuses the team on rapid delivery and customer feedback. By combining Lean UX and Scrum, teams learn how to drive the design and delivery in short, iterative cycles to assess what works best for the business and the user.
Leveraging Lean UX techniques, the course takes core design and research activities, illustrating how they come together with development and delivery. Attendees explore how these activities fit into a dual-track agile process (Design and Development) where cross-functional teams can work together to explore, experiment, and deliver value-based outcomes.
This course was created together with Jeff Gothelf and Joshua Seiden, the authors of the book Lean UX, leveraging their expertise and knowledge. The goal of working together is to help students learn the truth about many of the myths that exist when it comes to bringing together design and development activities and how to overcome the challenges that come with this integrated team approach.
View the different Focus Areas covered within this class and others.
Who Should Attend?
Scrum Masters and Product Owners will learn how to integrate the UX specialty with what they already know about the power of self-organizing cross-functional teams. This will enable them to help Developers to learn about the customer, plan learning/discovery/design work, and still deliver a “Done” increment each Sprint.
In addition, Scrum Masters will learn how to incorporate product discovery techniques into Sprints and how to balance the product discovery work with the product delivery work, while Product Owners will learn product discovery techniques that User Experience Designers use to understand the needs of the user better.
UX Professionals struggling to integrate on a Scrum Team will learn how to work more effectively inside Scrum, managing work in Sprints and visualizing it in the Product Backlog.
People who have learned about Lean UX and want to learn how to integrate those concepts into Professional Scrum working together in a unified Scrum Team.
Course Learning Objectives
- Gain a common understanding of what is meant by Professional Scrum
- Dispel many myths about User Experience and its relationship to Agile and Scrum
- Experience how the UX mindset and the Scrum framework complement, align and integrate
- Learn the advantages of thinking of work as problems to solve, and the Business Problem Statement’s role in this
- Understand how the Scrum Team can connect more closely with end users and customers
- Understand how “easily” and “quickly” we can do product development and include UX
- Learn the advantages of thinking of work as problems to solve and how Business Problem Statements can frame the discussion
- Learn common patterns for employing UX practices within a Sprint and within a cross-functional team that includes UX Professionals
- Learn how to plan and balance both discovery and delivery work
- Leave with some UX techniques that can be accomplished within the Scrum Team
- Understand how anyone on the Scrum Team can support UX practices in support of the product
- Focus on outcomes and impacts over outputs
- Embrace the need to release and use measurements to validate outcomes
- Realize the importance of incorporating UX work as part of the Product Backlog
- Learn the value of testing hypotheses with experiments
- Understand how to design experiments to be as low-cost, low-risk as possible, and how to make them “ride the Truth Curve” as you increase investment
Professional Scrum Certification
All participants completing the Professional Scrum with User Experience course will receive a password to attempt the Professional Scrum with User Experience I (PSU I) certification assessment. PSU class participants who attempt the PSU I assessment within 14 days of the class and do not score at least 85% will be granted a 2nd attempt at no additional cost.
Scrum.org provides the highest quality Scrum training, training materials, and certified Professional Scrum Trainers (PSTs) to teach them. Our training materials are created and maintained by Scrum co-creator Ken Schwaber, Scrum.org, and the PST community members who teach the courses, helping to ensure that they are in tune with what’s happening in organizations and always up-to-date with the latest practices.
Professional Scrum Trainers bring their own style and experience to the courses but use the same materials so that students learn from the same content regardless of who teaches the course or where it is taught worldwide. Read more about the differences.
PMI PDU Credits
Students of Scrum.org courses are able to claim Project Management Institute (PMI) PDU credit: 14 PDUs after attending a 14-16 hours* Professional Scrum with User Experience workshop. Please note that PMI PDUs are earned for course attendance and not for passing a Scrum.org assessment. Students can claim PDUs under PMI's "Education courses provided by other third-party providers” category. You can claim your PDUs online at https://ccrs.pmi.org.
Profile of the trainer
- Active agility chef, executive agility guide, and product manager
- #2 Agile Thinkers360
- Leadershum Top 50 Agile Leaders 2022
- Flight Levels Coach, ProKanban Professional Kanban Trainer, Scrum.org Professional Scrum Trainer including Nexus, LeSS Friendly Scrum Trainer
- Creator of Kanplexity™ & Xagility™
- Co-author of Kanban Guide
- Host of Xagility™ & Agility Island podcasts
- See linktr.ee/johncolemanxagility for social and podcast links
- See https://linkpop.com/orderlydisruption for John's other classes
- InfoQ article June 2022 - why you might need an island of agility
- InfoQ article August 2022 - talking about sizing & forecasting in Scrum
What John Coleman's Students Say
* When offered in person, this course is generally delivered over two consecutive days. When offered as a Live Virtual Class, the course may be broken up into more, shorter days, sometimes consecutive, sometimes one week apart.
It's not just about Reviews & Ratings
Reviews & ratings are limited by nature. John needs to understand if the learning made a real difference back in the office. So, John likes to check in 12-18 months later. He sees a pattern of improvement and regularly gets pleasant vibes from successful agility inspired by ideas from the training. For example, see this experience report.
John's Scrum+Kanban Nexus+ case studies can be found at https://www.valueglide.com/blog/nexus-nexus-and-scrum.org-certifications.
John is grateful to be part of Marshall Goldsmith's #payitforward campaign and, in so doing, offers free coaching/mentoring/co-training to a selection of potential agility chefs. Marshall Goldsmith taught John in Salt Lake City in February 2018. All of John's workshops #payitforward Marshall Goldsmith content, including Marshall's advice to John himself.
John's client list (directly or indirectly) includes Japanese Tobacco International, TUI, Lilbit, digital2DNA, Shell, BP, Barclaycard, Vocalink Mastercard, Centrica, the Musgrave Group, RR Donnelley, DELL, Nordic Aviation Services, 84.51, Intralinks, PaySafe, Vodafone, Ericsson, NASA, and Sky.
Free assessment readiness call(s)
Assessment preparation tends not to be covered in the workshop. The workshop focuses on attendees getting ready to apply new skills back at work immediately after the workshop. There is an expectation that attendees will attend free post-workshop Zoom calls and watch recordings of their group (or previous groups) doing tough practice tests, sometimes including John Coleman's own practice tests, which address the same learning outcomes, albeit from a different angle. John expects attendees to attend the calls, as assessment preparation does not scale on a 1:1 basis. Signing up for this workshop is effectively signing up to attend these calls.
Sometimes, John Coleman will have a trusted co-trainer to give a helping hand, someone who is already qualified or who is building up experience.
Terms & conditions
If Live Virtual
- Each segment is 60-75 mins long with 15-30 min breaks.
- No recording of the workshop to improve openness. The workshop size is limited to 20 attendees.
- Workshop attendees will use Zoom/Teams, Mural, Miro, and John's physical flipcharts.
Rules to follow:
- cameras on
- mics on - let's avoid delayed interventions
- be on time for every segment
- no meetings/phone-calls/emails during the active segments
- be self-aware and conscious of the needs of others to have their say
- no hijacking of the agenda; there is time after the official end of each session for additional questions.
Classes are usually small, and even if not, John Coleman uses techniques that make a large class run very well, to a limit. John Coleman does not train class sizes over his operational limit so attendees can rightly get the full benefit of his classes.
If you have specific requirements, e.g., you require a free place for an assistant, you require wheelchair accessible venue/room set-up etc., please let John Coleman know in advance via firstname.lastname@example.org.
The delivery content combines slides, flip charts, and exercises. The focus is more on flip charts and exercises. The approach is a combination of experiential training and Training From The Back of The Room, regardless of the training course, while sticking to the Scrum.org learning objectives.
Some topics could be completely outside the scope of the training class. To that end, some topics may need to be "parked". Best efforts are made to address "parked" topics during the workshop and/or subsequent video conference calls.Location
The location is not 100% confirmed, it is an approximate location. The location cannot be finally booked until final numbers are known.
Please only book travel one week in advance and use low-commitment accommodation bookings that allow cancellation 24 hours in advance without charges. Most accommodation booking websites allow 24-hour cancellation in advance, please select that option. Please book travel at the last responsible moment (one week to go, confirming with John Coleman at email@example.com). For example, for flights, consider using low-cost booking services such as Skyscanner or Kayak.
Payment, fees & cancellation
- Payment in advance is required; there are no exceptions. For example, all documentation requirements for invoice payment by the training date must be declared immediately.
- No responsibility is taken for costs resulting from cancellation/postponement.
- Normally a minimum quorum is recommended for this class to proceed, but we always proceed once people book. We find ways to make it work well.
- It's highly unusual for courses to get canceled. Some classes require a minimum number of attendees. No responsibility is taken for costs resulting from cancellation/postponement.
- You may cancel up to the specified online ticketing deadline, and if so, depending on the payment engine/approach, the refund could have deductions for bank transfer fees.
- You may postpone your ticket with a minimum of three business days' notice; thereafter, your lack of attendance at the booked date will be treated as a cancellation with zero refund (due to planning & venue costs for class numbers). Best efforts would be made to fit you into a later workshop. Your notice period for a refund is rescinded by a postponement.
- Electronic manuals and Scrum.org assessment fees are included. Physical manuals are not provided.
Ways to pay
Currency exchange and sales tax (or VAT, GST)
UK VAT only applies to orders from the UK; VAT does not apply outside the UK. VAT is removed for non-UK customers once the address is confirmed. Tax treatment for local sales tax, VAT, or GST determination will be applied after the billing address is entered. If you disagree with the currency exchange or tax treatment, please try an alternative booking website also run by Orderly Disruption here or email firstname.lastname@example.org.
To request a manual invoice, simply email email@example.com with the subject "manual invoice" -- payment would then be made via an electronic transfer, a Paypal transaction, or an over-the-phone card payment.
Data protection, data privacy
- Attendees may be asked to optionally consent to receive communications, e.g., follow-up email newsletters.
- A booking is not a guarantee of attendance.
- In order to get an assessment code from Scrum.org, the trainer must submit your name and email address to Scrum.org.
- As John is a LeSS-Friendly Scrum Trainer, by signing up for this training you are signing up for the submission of your details to LeSS.works, the home of Large Scale Scrum.
- Attendees will be invited to a community for continued learning.
- It's possible that photograph or video permission will be requested in class for follow-up marketing purposes and social media.
- Reviews, testimonials, and feedback for improvement will be requested Attendees may also be asked to provide feedback to Scrum.org.
- See the privacy statement at orderlydisruption.com.